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Jackie Ball

Creative Director & Co-Founder

Jackie ran the factual film team at Comic Relief for over 20 years, overseeing all aspects of production of films on BBC ONE and latterly Red Nose Day USA on NBC, raising tens of millions of pounds.  She’s also produced and consulted on many films for a range of global clients.


Mark Woods

Creative Director & Co-Founder

After starting life as a news wire journalist, Mark worked in communications at ITV before becoming Head of Creative and Social Media Content at Comic Relief.  Mark is also a bestselling parenting author, with titles translated into multiple languages.

Passionate about making films that have impact and help shift the world into a better and more equitable place, Jackie and Mark set up Really Good Films.

Their belief in the power of real people’s stories has led to commissions of brand, purpose defining and fundraising films from clients such as The Gates Foundation, BBC, NBC, ITV, Leo Burnetts, UNICEF, Movember, Crisis, British Airways, RNIB, Global Citizen and many more


As well as capturing UK based stories they also work across the world to create films from the toughest of locations and have a wealth of global production expertise.


They believe in hiring to help families have a better work/life balance, are committed to increasing diversity across every part of what they do and develop production talent across the world.

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